Creative and Media (CAM) Diploma
The CAM Diploma is driven by four key themes:
Theme 1 Creativity in Context
Theme 2 Thinking and Working Creatively
Theme 3 Principles, Processes and Practices
Theme 4 Creative Business and Enterprise
These 4 themes are interwoven and underpin all elements of the CAM diploma.
The CAM Diploma is made up of a number of ‘disciplines’. These are as follows:
Foundation (Level 1) List
Performing Arts:
Music
Dance
Drama
Art and Design:
2D and 3D Art, Craft
Graphic Design
Product Design
Fashion and Textiles
Photo imaging
Media:
Film and television
Radio and Audio
Interactive Media
Animation, Computer games
Creative Writing
Advertising
Level 2 (Higher) and 3 (Advanced) List:
Music
Dance
Drama
2D Visual Art
3D Visual Art
Craft
Product Design
Graphic Design
Fashion
Textiles
Footwear
Advertising
Film
Television
Audio and Radio
Interactive Media
Animation
Computer Games
Photo Imaging
Creative Writing
Any learner undertaking a Level 1 Diploma (GCSE Grade D-G) must work through 6 disciplines, from across the three sub categories. (coloured red as an example) A Level 2 learner (GCSE Grade A*-C) must work through 6 disciplines from any of the sub categories (coloured green as an example.) At Level 3 (3 A’ levels) a learner must complete 4 disciplines in any combination (coloured blue as an example.)
Each level of the Diploma is designed to give learners a different experience:
The purpose of the Level 1 (Foundation) Diploma is to provide a basic introduction to a range of creative and media sectors, in terms of knowledge of the industry and practical skills central to a range of disciplines. Learners will benefit from an insight into the creative and media industries and the skills required to pursue further study in the line of learning at Level 2 (Higher)
At Higher Level the purpose of the CAM diploma is to encourage learners to further explore a range of practical skills, and to develop a broad underpinning knowledge. This qualification will provide the tools with which to explore creative ideas, and to develop them from an increasingly informed perspective.
At the Advanced Level, the CAM Diploma is to encourage sophistication of thought and application, as well as a higher degree of critical appraisal. Learners are encouraged to develop the intellectual and practical skills which will meet higher education entry requirements, as well as the transferable skills and knowledge that support other progression routes.
